So I'm set to pretty much give my blog some new meaning

My blog will now be about my current venture on a step by step process of how I'm going to build my brand. Before I start the process I'd figure I'd go ahead and give you some background information, the history behind it all you might say. The reasons of what, who, where, when, why, how, just so you can get why I am so damn passionate about this idea. I'm gonna start it off with my earliest memory with clothes I remember when I was in elementary school there was a kid named will call him Aaron who I had in my class every year from 3-5 which was my approximate stay at that certain school. The kid was this spoiled prick who thought he was better than everybody and his parents were at every school event; he had a homemade lunch everyday didn't have to drink crappy milk. (While you are thinking if I am envious I am not.) I befriended him actually sure he was a prick but hey you gotta be in shit before you can be at the top. What I most use to notice about him was he was rocking Stussy back in the day when they had that Classic S logo and used to think damn I wish I could get clothes like that. His parents were young and seemed to be at every event I remember seeing his dad in a business suit on a cellphone and thought to myself I wanna be that guy.

My parents have always struggled with finances they tried their best with what they had but somehow one way or another we struggled to make it on by. I never really had friends to hang out with outside of class I was going to school in another country (I was living in Baja California as my parents were seperated and trying to buy a home in the process. Times were rough having to wear the 4 same outfits to school in elementary and kids asking why you always wear the same damn clothes. Gets annoying my interest in education fell at the age of 8 I realized I hated school wasn't so much for me. I felt nobody really cared and that was my attitude towards the past couple of years.

Fast forward I'm beginning high school; my parents and I are shopping for my clothes we went to a store and I am asked to shop for my clothes; I pick out some clothes and hand them to my parents for approval they decline and say these are way too much. We leave the store empty handed, so we are forced to shop at sears for my school clothes for the fall. I pretty much looked ridiculous come first day of school I was basically that Sears catalogue kid. As I started going to school more I'd notice that kids were wearing Skating Brands, Hip Hop Brands, and Fashionable Brands. I always wished I had that, then I started getting into BMX never really was any good but I found a brand I really enjoyed Little Devil. I liked their designs and everything they did was awesome and nobody at school was wearing or sporting their stuff. I started up my love for this company and I always asked my parents for a shirt begging and pleading till I got it. I then graduated High School (barely) and went to a community college wasting my time as my mom forced me to enroll; then forced me in the military.

I joined the Marine Corps in May of 2004 which was pretty much the worst time of my life but they provided me with money to buy little devil and live a "somewhat" decent life. My time is coming to an end in the military when someone comes up and tells me hey you know if you extend your contract for more than 6 months you get 3000 Dollars. I wasn't making a lot so I signed up and just to make more money I decided to do my second and final tour of Iraq. While in Iraq I was constantly contemplating what was I gonna do when I get out school was obvious, but then what after that? One day me and my roommate are sitting in Iraq when we started talking and I tell him I really like shirts I wish I could make some then he goes on by telling me "You should start selling shirts you got some crazy ideas I'm sure someone is gonna want your business." It was then that a Lightbulb struck up in my head ever since high school I used to always draw a symbol that when my friends saw it they knew pretty much who left it there. I also had a nickname Trismatics which I gave to myself in college during a pool game. I figured this to be the name and logo of my company.

I got out in 2008 afterwards enrolled in San Diego community college in hopes of attaining my AA as well as start up my business. Since I am a veteran I receive the GI Bill and it's got it's perks but it wasn't till this summer the Veteran's Affairs office pulled a stunt to me which seemed more ridiculous than Carrot Top's comedy. They went and told me I couldn't receive payments because I class I am currently enrolled in is 9 weeks long and in order for me to receive payment for the class over the summer it has to be 8 weeks long. That being said I was left broke when my very good friend suggested that maybe it was time to give birth to my company. I thought to myself it does need to happen so why not work out all the kinks and give it birth. I can't get a job because every job leaves me "under-qualified", that's something I don't want is someone telling me what I can or can not do because I feel if someone doesn't know you how can they judge you.

My company is about that recognizing good traits in someone and putting them too good use all while building a recognizable brand and helping others get noticed as well. The only problem is that banks and lenders fail to see this, so my plan is to use student loans to start it from the ground up; I am currently seeking artists and dedicated people to help me I have friends that are willing to help but even then they have much more important things to go. I don't blame them I'm actually very grateful in the fact that they at least believe in me even when I feel I don't believe in myself. It's a struggle but like I said before you gotte be in shit before you can get to the top. I apologize if you feel I've wasted your time, I apologize if you think I'm stupid. I can also thank you for your time in viewing this so keep reading as more is set to come from this.

Christopher Urrutia
Trismatics, Owner